Reporting to Cab4Now.com’s founder the MM Social Media Strategist will manage the social media handles for all Cab4Now clients in the United Kingdom.
This role is a new position and will allow the successful applicant to conceptualise, develop and launch social media marketing campaigns for all Cab4Nlow client Twitter handles in the UK. Acting as community manager, this individual will be responsible for proactive and reactive channel engagement and will be tasked with maintaining a consistent brand voice for each taxi company while optimising content to local communities. The right candidate will have an obsession with measurement and tracking and a proven ability to glean actionable insights to help bolster a brand’s online presence.
As a member of the Cab4Now marketing team, the right candidate will be an excellent communicator, comfortable in an “all hands on deck” environment, be able to operate and coordinate across multiple teams, and thrive in a high-velocity startup culture. This position is full-time and based in Malta but for an exceptional candidate remote working anywhere in Europe may be possible.
Take ownership of Cab4Now’s social media client channels and develop creative social media initiatives to acquire new followers and deepen engagement with existing users.
Capture and curate social media content for Twitter, Instagram, and Facebook and manage daily presence on each platform.
Identify and engage with relevant social influencers to facilitate further distribution of content.
Maintain Cab4Now’s unique brand voice within editorial guidelines.
Partner with Cab4now’s in-house design team to find integrated visual/copy solutions
Use social monitoring tools to generate actionable analytics reports. Experiment and optimise our channels based on analytics.
Set and deliver on tangible KPI’s from social (e.g. reach, engagement, growth, referrals, ROI, etc.).
Monitor for trends, topics, and/or issues and proactively flag them for potential activation/engagement.
Bachelor’s degree or higher in English, Communications, Journalism or related field preferred.
2+ years of marketing/communications experience.
Experience in social media community management.
An understanding of, and ability to articulate how different social platforms can advance marketing strategies.
Ability to deliver exceptional copy/content at high volumes under tight timelines.
Ability to apply a well-defined brand voice.
Skilled in the use of social media management and tracking tools.
Experience developing and presenting social media analytics reports,
Excellent communication skills,
Strong team orientation and proven collaboration skills,
Strong organisational skills, attention to detail, and ability to handle multiple tasks and meet deadlines.
Agency experience (preferred but not mandatory).
Working knowledge of Sprinklr, Brandvoice, Photshop, Illustrator a plus.
Photo/video production skills a plus.
Gym reimbursement and nine paid company holidays.
Full medical/dental/vision package to fit your needs.
Unlimited vacation policy; work hard and take time when you need it.